Name
Breakout C - Self-Service vs. Managed Service: How Retail Media Networks Sell to Advertisers [in partnership with LiveRamp]
Date & Time
Wednesday, May 20, 2026, 11:30 AM - 12:00 PM
Speakers
Alban Schleuniger, Lead, Retail Media, France, Valiuz
Rolf Oosterhoff, VP, Retail Media & Head, Albert Heijn Retail Media Services, Albert Heijn
Thibault Asselot, RVP, Sales, LiveRamp
Alban Schleuniger Rolf Oosterhoff Thibault Asselot
Description

A discussion with leading Retail Media Networks on how they sell to advertisers, from managed service to self-service models. The session will explore commercial strategy, packaging, advertiser fit, agency involvement, and the trade-offs RMNs make between customization, scale, and growth.

Session Type
Roundtable + Workshop